Straighteners · Position 100 of 100
CHI Original Digital Ceramic Hairstyling Iron
Listed as: CHI Original Digital Ceramic Hairstyling Iron, Hair Straightener Delivers Shiny, Smooth Results, Even Heat for Less Damage, 1" Iron, Piano Black
First appearance. It came into the Straighteners top 100 this week at number 100, which is where our record for it begins. Over the past 2 years pricing on this listing has run from $72.21 up to $131.00. At $72.21 this week it is sitting near its 52-week low. Against the wider Straighteners cohort, marked down deeper than the field over the quarter while peers adjusted pricing around it. It picks up roughly 4 reviews a week, and recent ones are moving the needle — the 4.6-star average has gained 0.1 over eight weeks.
Is now a good time to buy the CHI Original Digital Ceramic Hairstyling Iron?
This is about as low as it usually goes. Currently observed at $72.21, 45% below its standard $131.00 shelf baseline. Dips like this one tend to hold for roughly 2 weeks over the past 2 years, and we're already inside one. When it closes, the pattern points to the price drifting back up toward $131.00 rather than sliding any further. So if you've done your reading and CHI Original Digital Ceramic Hairstyling Iron already looks like the right call, waiting is more likely to cost you than save you. We can't promise it won't dip again and more, nobody can. What we can say is that this is the stretch where buyers have historically timed it well.
Year-end holiday habit: regularly marked down in December in December, marking down in 2 of 2 past years by an average of 21.6%.
Prime Day habit: occasional Prime Day participant. Across 2 past July events, it marked down 1 times, averaging 18% below baseline.
regularly marked down in late November on Black Friday. It saw markdowns in 2 of 2 past years, averaging 17.6% below its standard baseline.
This week’s reading is one of 489 below their own baseline across the categories we track.
Category position against observed price
Review accumulation and rating
Against the Straighteners field
The CHI Original Digital Ceramic Hairstyling Iron demands a slightly higher price than the nearby Kristin Ess 3-in-One Professional Titanium Hair this week. If its specific capabilities appeal to you, that small premium may well be justified.
There is a notable opportunity sitting nearby: the CHI G2 Flat Iron usually anchors at a higher shelf price, but it has moved down into this range this week. Take a look at the figures below before settling on your pick. You can explore the exact numbers for yourself in the breakdown below, where we have matched each product against its rank and sentiment.
| Rank in Straighteners | Contender | Comparison Role | Observed Price | Sentiment |
|---|---|---|---|---|
| #100 | CHI Original Digital Ceramic Hairstyling IronCHI | This Product | $72.21 | 4.6 ★(781) |
| #34 | Kristin Ess 3-in-One Professional Titanium Hair Straightener, Curler &Kristin Ess | Price Peer | $70.18 | 4.4 ★(2,182) |
| #24 | CHI G2 Flat IronCHI | Higher Tier | $89.70 | 4.6 ★(10,638) |
| #69 | Lizze Extreme Professional Hair Straightener | Original Nano TitaniumLizze | Top Rated | $94.05 | 4.7 ★(5,055) |