Paper Edition:
WEEKLY EDITION · W42 / 2026
Latest reading: 17 October 2026

Rotary shavers · Position 6 of 100

Norelco ELECTRIC_SHAVER

StableTop 10 bestseller
$119.99
#6 in Rotary shavers · 4.4 ★ (45,923)

This week it reads number 6 in Rotary shavers. Its best showing with us was 2, and it has now been listed 10 weeks in a row. Across the past 2 years, Norelco ELECTRIC_SHAVER has traded between $54.96 and $119.99. This week's $119.99 lands near its 52-week high, against its standard $119.99 baseline. Against the wider Rotary shavers cohort, held firmer than category peers over the quarter while peers adjusted pricing around it. It gathers around 7,065 reviews a week, faster than 99% of the listed field. The 4.4-star rating has stayed put over the last eight weeks, so opinion looks settled.

Is now a good time to buy the Norelco ELECTRIC_SHAVER?

Markdown Window ApproachingExpected: DROPPING SOON

Currently observed at $119.99, its standard shelf price. It's been sitting at baseline for 16 weeks now, and these stretches usually run about 19 weeks before a dip breaks them. Across the past 2 years, price at this listing steps down roughly 14.7% when it moves, and the window stays open about 2 weeks — which puts the next one around 2–4 weeks out, near $54.96. So unless you need Norelco ELECTRIC_SHAVER in hand this month, patience is the cheaper play. Nothing's promised, but the rhythm has been steady enough that we'd rather tell you to wait than watch you pay full price a fortnight early.

Shelf Baseline
$119.99
Standard MSRP ceiling
Avg Markdown Depth
-14.7%
$54.96 expected target
Typical Rhythm
~19 wks
3 sale events observed
Current Cycle Age
16 wks
Next window in 2–4 wks
Promotional Calendar RadarGated on ≥ 2 years of observed event cycles
December Holidaysoccasional December participant

Year-end holiday habit: occasional December participant in December, marking down in 1 of 2 past years by an average of 15.4%.

Prime Dayunmoved baseline during July

During past Prime Day events, Norelco ELECTRIC_SHAVER has been unmoved baseline during July, marking down in 0 of 2 years to around —.

Category position against observed price

Position in Rotary shavers — left axis, inverted (up = higher bestseller rank)Observed price — right axis
#5#10#15#20$60$80$100$120$1404 Jul8 Aug12 Sept17 Oct$69.96Position #6$119.994 JulNot in top 100Price $69.9611 JulNot in top 100Price $69.9618 JulNot in top 100Price $69.9625 JulNot in top 100Price $69.951 AugNot in top 100Price $69.958 AugNot in top 100Price $69.9615 AugPosition #2 in Rotary shaversPrice $69.9622 AugPosition #2 in Rotary shaversPrice $69.9629 AugPosition #2 in Rotary shaversPrice $69.965 SeptPosition #2 in Rotary shaversPrice $69.9612 SeptPosition #2 in Rotary shaversPrice $69.9619 SeptPosition #2 in Rotary shaversPrice $64.5726 SeptPosition #2 in Rotary shaversPrice $64.993 OctPosition #7 in Rotary shaversPrice $64.9910 OctPosition #17 in Rotary shaversPrice $119.9917 OctPosition #6 in Rotary shaversPrice $119.99

Review accumulation and rating

Review count cumulative, weekly reads
45,923
+31,615 in the week to 17 October 2026
Product rating weekly composite
4.4★
from 45,923 ratings

Against the Rotary shavers field

This product
$119.99
Category median $36.99
Category position
#6
of 100 listed in Rotary shavers
Rating
4.4★
Category median 4.3 ★
1-week position movement
+11
Best recorded #2
Category Contenders & Field Comparison

Anyone considering the Norelco ELECTRIC_SHAVER will naturally look at the MANSCAPED® The Dome Shaver™ Men’s Head Shaver as well. There is almost no daylight between their price tags right now, so focus on the specific attachments and build.

Keep an eye out for a smart trade-off: the BaBylissPRO Barberology FX3 Shaver Collection normally commands a higher baseline price, but right now it is trading within reach. If you look at the comparison table below, you might land higher-tier hardware without stretching your spend. Market traction is definitely building behind the Norelco Philips Norelco Head Shaver Pro. It has seen a sharp uptick in customer attention and review activity over the past week. We have lined up all the key metrics side-by-side in the table below so you can compare prices, ranks, and ratings at a glance.

Rank in Rotary shaversContenderComparison RoleObserved PriceSentiment
#6Norelco ELECTRIC_SHAVERNorelcoThis Product$119.994.4 ★(45,923)
#24MANSCAPED® The Dome Shaver™ Men’s Head ShaverMANSCAPEDPrice Peer$119.994.2 ★(979)
#38BaBylissPRO Barberology FX3 Shaver CollectionBaBylissPROHigher Tier$124.994.3 ★(1,119)
#9Norelco Philips Norelco Head Shaver ProNorelcoFast Mover$149.964.4 ★(671)
← The full Rotary shavers record for W42 / 2026
Method and provenance

Recorded via weekly Sunday readings (parent ASIN, series began 13 October 2024); for collection rules, signal thresholds and offer constraints, see our Methodology.

This product's rank window contains a week with no recorded offer. A rank movement across a gap in availability is not evidence of decline, so no decline claim is made from it (§6.3).

Data source Market data retrieved via the Keepa API (dated observation: 17 October 2026, not live Amazon prices); for collection rules and continuous granular history, see our Methodology and keepa.com.
Colophon Independent weekly market record published by Eser Sekercioglu. About · Methodology · Contact (info@volatilo.com)