Paper Edition:
WEEKLY EDITION · W43 / 2026
Latest reading: 24 October 2026

Straighteners · Position 66 of 100

BaBylissPRO Porcelain Flat Iron Hair Straightener

Listed as: BaBylissPRO Porcelain Flat Iron Hair Straightener, Hair Straightener Iron for Professional Salon Results and All Hair Types

RisingRe-entry
$67.49
#66 in Straighteners · 4.4 ★ (704)

Back in the Straighteners top 100 at position 66, having previously reached 66. Over the past 2 years pricing on this listing has run from $54.99 up to $89.99. At $67.49 this week it is sitting in the lower half of its range. Against the wider Straighteners cohort, marked down deeper than the field over the quarter while peers adjusted pricing around it. 704 ratings so far, settling at 4.4 stars. Once a listing has this many, the average is fairly hard to shift in either direction.

Is now a good time to buy the BaBylissPRO Porcelain Flat Iron Hair?

Active Promotional MarkdownExpected: RISING SOON

This is about as low as it usually goes. Currently observed at $67.49, 25% below its standard $89.99 shelf baseline. Dips like this one tend to hold for roughly 1 week over the past 2 years, and we're already inside one. When it closes, the pattern points to the price drifting back up toward $89.99 rather than sliding any further. So if you've done your reading and BaBylissPRO Porcelain Flat Iron Hair already looks like the right call, waiting is more likely to cost you than save you. We can't promise it won't dip again and more, nobody can. What we can say is that this is the stretch where buyers have historically timed it well.

Shelf Baseline
$89.99
Standard MSRP ceiling
Avg Markdown Depth
-19.1%
$67.49 expected target
Typical Rhythm
~16 wks
7 sale events observed
Current Cycle Age
0 wks
Current cycle
Promotional Calendar RadarGated on ≥ 2 years of observed event cycles
December Holidaysunmoved baseline during December

Year-end holiday habit: unmoved baseline during December in December, marking down in 0 of 2 past years by an average of —%.

Prime Dayoccasional Prime Day participant

Prime Day habit: occasional Prime Day participant. Across 2 past July events, it marked down 1 times, averaging 10% below baseline.

Black Fridayunmoved baseline during November

Looking ahead to Black Friday: this listing has been unmoved baseline during November, marking down in 0 of 2 observed years by an average of —%.

Category position against observed price

Position in Straighteners — left axis, inverted (up = higher bestseller rank)Observed price — right axis
#60#70#80#90#100$60$70$80$90$10011 Jul15 Aug19 Sept24 Oct$89.99Position #66$67.4911 JulNot in top 100Price $89.9918 JulNot in top 100Price $89.9925 JulNot in top 100Price $89.991 AugNot in top 100Price $89.998 AugNot in top 100Price $89.9915 AugNot in top 100Price $71.9922 AugPosition #98 in StraightenersPrice $71.9929 AugNot in top 100Price $89.995 SeptNot in top 100Price $89.9912 SeptNot in top 100Price $89.9919 SeptNot in top 100Price $89.9926 SeptNot in top 100Price $89.993 OctNot in top 100Price $89.9910 OctNot in top 100Price $89.9917 OctNot in top 100Price $89.9924 OctPosition #66 in StraightenersPrice $67.49

Review accumulation and rating

Review count cumulative, weekly reads
704
+0 in the week to 24 October 2026
Product rating weekly composite
4.4★
from 704 ratings

Against the Straighteners field

This product
$67.49
Category median $33.99
Category position
#66
of 100 listed in Straighteners
Rating
4.4★
Category median 4.4 ★
1-week position movement
—
Best recorded #66
Category Contenders & Field Comparison

If you are looking at the BaBylissPRO Porcelain Flat Iron Hair, you are almost certainly weighing it against the ELLA BELLA® Titanium Flat Iron Hair. They are running neck-and-neck in price this week, so your decision comes down to features and styling rather than budget.

There is a notable opportunity sitting nearby: the CHI Original Digital Ceramic Hairstyling Iron usually anchors at a higher shelf price, but it has moved down into this range this week. Take a look at the figures below before settling on your pick. You can explore the exact numbers for yourself in the breakdown below, where we have matched each product against its rank and sentiment.

Rank in StraightenersContenderComparison RoleObserved PriceSentiment
#66BaBylissPRO Porcelain Flat Iron Hair StraightenerBaBylissPROThis Product$67.494.4 ★(704)
#48ELLA BELLA® Titanium Flat Iron Hair Straightener LargeELLA BELLAPrice Peer$69.004.6 ★(2,643)
#100CHI Original Digital Ceramic Hairstyling IronCHIHigher Tier$72.214.6 ★(781)
#24CHI G2 Flat IronCHITop Rated$89.704.6 ★(10,638)
← The full Straighteners record for W43 / 2026
Method and provenance

Recorded via weekly Sunday readings (parent ASIN, series began 3 November 2024); for collection rules, signal thresholds and offer constraints, see our Methodology.

The child ASIN supplying this family's metrics changed during the observed window. Readings either side of that change are not strictly comparable, and no trajectory claim is made across it (§6.1).

Data source Market data retrieved via the Keepa API (dated observation: 24 October 2026, not live Amazon prices); for collection rules and continuous granular history, see our Methodology and keepa.com.
Colophon Independent weekly market record published by Eser Sekercioglu. About · Methodology · Contact (info@volatilo.com)